Intelligence that turns your market potential into growth

From Untapped Potential to Point-of-Sale: the first solution that connects the strategy to the salesperson at the exact moment of the sale
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The leading companies are with Cortex

The first solution to uncover untapped market potential
and connects intelligence to the field

Module

Strategy

Cortex AI methodology that quantifies Untapped Market Potential (UMP). It uncovers the granular opportunities (POS/SKU level) that define the maximum growth potential for your regional and brand.
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Module

Execution

We turn planning into capture with augmented intelligence. Our AI agents call and validate the POS and deliver sales recommendations and arguments directly to the salesperson's WhatsApp.

Why choose Cortex Reach

Know the Untapped Market Potential

Our Cortex AI methodology reveals the hidden potential for Consumer Goods, quantifying the opportunities in each region, channel and POS.

From strategy to salesmanship

We turn intelligence into action, delivering opportunities at SKU and POS level directly to the salesperson's WhatsApp, helping them at the right moment to make a sale.

Geographical intelligence

With more than 20 years in the market, our expertise covers sociodemographic and business data. We guarantee that we know the population and the potential of every street in Brazil.

Technological sophistication

Our intelligence combines Generative and Predictive AI with georeferenced data. This generates intuitive dashboards and AI Agents that bring science to the salesperson and support your team.

Solutions for different use cases

Turn Hidden Potential into Sales

You already know your effective market and sell-out data. We complement this insight with the cross-sell, up-sell and coverage potential for your industry.
  • Opportunities for new POS with high purchasing potential.
  • Opportunities for categories and SKUs that have sales potential (Cross-Sell and Up-Sell).
  • AI agent delivers the opportunities directly to the salesperson's WhatsApp for immediate execution.
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Calibrate goals by route potential

Historical sales data ignores the area's sales potential. Calibrate your targets to the actual sales potential of the POS.
  • Fairer and more attainable targets, based on the potential of the territory and customer portfolio;
  • Evaluate performance by separating the potential of the route from the professional's sales ability.
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With the salesperson, when they need it

Our AI Agent brings strategy closer to execution, ensuring that the salesperson has all the information at the time of sale.
  • Bring market intelligence directly to the salesperson's hand and increase effectiveness
  • Our agent informs about sales history, SKUs and sales arguments
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Strategic alignment: from target to joint monitoring

Put an end to goal misalignment. Get a unified view of untapped potential, allowing you to set clear goals and monitor performance together.
  • Set targets for capturing market potential in a technical and transparent way.
  • Monthly monitoring of engagement and conversion of opportunities, measuring the success of the distributor's sales force.
  • Improve the partnership by focusing your efforts on the same goal: capturing Untapped Market Potential.
Request a demo
Untapped Market Potential
You already know your effective market and sell-out data. We complement this insight with the cross-sell, up-sell and coverage potential for your industry.
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  • Opportunities for new POS with high purchasing potential.
  • Opportunities for categories and SKUs that have sales potential (Cross-Sell and Up-Sell).
  • AI agent delivers the opportunities directly to the salesperson's WhatsApp for immediate execution.
Request a demo
Target calibration
Historical sales data ignores the area's sales potential. Calibrate your targets to the actual sales potential of the POS.
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  • Fairer and more attainable targets, based on the potential of the territory and customer portfolio;
  • Evaluate performance by separating the potential of the route from the professional's sales ability.
Request a demo
Approaching the seller
Our AI Agent brings strategy closer to execution, ensuring that the salesperson has all the information at the time of sale.
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  • Bring market intelligence directly to the salesperson's hand and increase effectiveness
  • Our agent informs about sales history, SKUs and sales arguments
Request a demo
Industry and Distributor Connection
Put an end to goal misalignment. Get a unified view of untapped potential, allowing you to set clear goals and monitor performance together.
accordion
  • Set targets for capturing market potential in a technical and transparent way.
  • Monthly monitoring of engagement and conversion of opportunities, measuring the success of the distributor's sales force.
  • Improve the partnership by focusing your efforts on the same goal: capturing Untapped Market Potential.
Request a demo

Platform features

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Strategy Module

Intuitive dashboards: Visualize Untapped Potential in real time

Geographic Intelligence: Use maps to calibrate targets, plan routes and identify overlapping areas between distributors.
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Execution Module

WhatsApp Agent: Delivers the best recommendations for opportunities directly into the salesperson's routine.

Visiting Agent: Optimizes prospecting by pre-qualifying new POS by phone, ensuring a focus on visits with high conversion potential.
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Cortex Reach

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