Less effort. More predictability. Your accelerated growth

Turn your GTM into a living system with predictable and scalable results

With Cortex Growth, B2B companies use data and AI to find the right customers, at the right time and with the right approach. More sales and efficiency for your business, without relying on individual heroes and manual processes.
Request a demo

The leading companies are with Cortex

The new B2B growth discipline

Cortex Growth redefines Go-to-Market, transforming static plans into a living system, capable of learning, adjusting and evolving continuously. It's a new growth discipline, oriented by intelligence and guided by results, based on three pillars:

Strategy connected to execution

We break down the barrier between planners and executors. ICP, territories and targets are defined and adjusted in a single environment, ensuring that the executive vision and daily operations speak the same language.

Continuous learning cycles

Unlike traditional GTM, which is static, Cortex Growth dynamically evolves each component based on performance data. When the market changes, the system adapts; when a segment responds better, the model learns. The result is a growth machine that recalibrates itself, keeping the company always at the optimum point between focus and opportunity.

Artificial Intelligence applied to Go-to-Market

We combine predictive AI to prioritize the accounts most likely to buy and generative AI to turn data into actionable insights. This ensures that every decision is based on real data, making strategy smarter and execution more efficient with every cycle.

Cortex doesn't just create technology. It creates intelligence in motion, capable of transforming Go-to-Market into a scientific, iterative and scalable process.

This is the essence of the new B2B growth discipline: a model that connects vision and execution, learning and automation, data and decision.

What was once a static plan is now a living system, growing continuously.

The new Go-to-Market Blueprint

A system that connects strategy, data, AI and operation - making growth predictable and scalable.From ICP definition to campaign execution, everything happens in a continuous learning cycle.

Planning based on real data

Have a clear vision of the market and the best opportunities.

  • Identify success patterns and define ICP, Total Relevant Market (TRM) and territories.
  • Build the growth thesis with firmographic and behavioral variables.

Prioritize with predictive intelligence

Direct total focus on the right customers at the right time.

  • Models learn from your data to indicate high propensity accounts.
  • Dynamic scores combine propensity and contactability.

Execute with context and coherence

Your aligned teams, relevant approaches and commercial predictability.

  • Automatic distribution of accounts by territory and capacity.
  • Dossiers with personas, decision-makers and momentum signals.

Measure, learn and adjust

What was once a static plan is now a living B2B growth system that learns with each cycle.

  • GTM KPIs by ICP, territory and persona.
  • Continuous feedback to improve prioritization and segmentation.

How the market traditionally tries (and fails)

Misaligned planning

Marketing targets one profile, sales sees another and market intelligence acts without a direct connection to strategic priorities. The result is a plan that looks good on paper but is disconnected from daily execution.

Simplified ICP

The Ideal Customer Profile (ICP) is defined based on vague perceptions such as size, sector and average ticket. The consequence is a funnel full of leads that generate no value for the business.

Manual and arbitrary territories

The distribution of accounts and territories is based on spreadsheets, previous experience or trial and error. Without coverage or potential data, performance, motivation and operational efficiency are compromised.

Few contacts on account

Relying on a single contact per account - who is often not the decision-maker - leaves negotiations fragile, resulting in longer sales cycles and lower conversion rates.

Generic and context-free approaches

Cold, generic messages are sent en masse, without personalization, context or timing, resulting in low response rates, brand deterioration and lost opportunities.

Execution without learning

Even after multiple rounds of prospecting, mistakes are repeated and good practices are lost, because the data generated in the process is not used to create an intelligent growth system.

Solutions for different use cases

Outbound prospecting
Use Artificial Intelligence to analyze your portfolio's success patterns, prioritize high-propensity accounts and map the entire purchasing committee. Transform your outbound prospecting with intelligence and predictability, increasing your conversion rates.
Request a demo
Inbound qualification
Enrich and score each inbound lead in real time. Use our AI to identify buying propensity and ensure that your pre-sales team acts with agility, focusing only on the opportunities that really generate revenue.
Request a demo
Allbound strategy
Our platform centralizes Marketing and Sales intelligence, connecting Inbound interest signals with Outbound prospecting. Create a coherent GTM operation, with a unified pipeline and continuous learning to accelerate your growth.
Request a demo
Outbound prospecting
accordion
Use Artificial Intelligence to analyze your portfolio's success patterns, prioritize high-propensity accounts and map the entire purchasing committee. Transform your outbound prospecting with intelligence and predictability, increasing your conversion rates.
Request a demo
Inbound qualification
accordion
Enrich and score each inbound lead in real time. Use our AI to identify buying propensity and ensure that your pre-sales team acts with agility, focusing only on the opportunities that really generate revenue.
Request a demo
Allbound strategy
accordion
Our platform centralizes Marketing and Sales intelligence, connecting Inbound interest signals with Outbound prospecting. Create a coherent GTM operation, with a unified pipeline and continuous learning to accelerate your growth.
Request a demo

Specific data for different segments

Platform features

Planner
It's the strategic starting point for your GTM, transforming raw data into practical direction for your operation. Predictive AI models analyze real conversion patterns to define your Ideal Customer Profile (ICP) with maximum precision, going far beyond look alike models.

Planner maps your entire Total Relevant Market (TRM), structures territories to balance coverage and identifies the buying committee for each account, ensuring that your strategy is built on a solid foundation of intelligence.
accordion
Explorer
It allows managers to dynamically visualize the entire Total Relevant Market (TRM), replacing static spreadsheets and guaranteeing precision in segmentation.

The tool offers advanced filters for size, sector, technology and momentum signals, allowing in-depth strategic analysis and intelligent distribution of the best accounts to the commercial team.
accordion
Flow
It centralizes all the strategic information that the prospecting team needs at the moment of action, avoiding generic approaches and increasing conversion rates.

For each account allocated, the tool delivers: a complete overview of the company (firmographic and technographic data and momentum signals); an integrated buying committee (positions, areas, LinkedIn, emails and cell phones available from the buying committee); and strategic context (why the company was selected and how to connect in a relevant way).
accordion
Research
It works like a strategic dossier, ready for prospecting, saving the team hours of manual research and enriching the commercial narrative.

It provides in-depth intelligence for consultative approaches, delivering a complete overview of the company, the rationale for why it fits into the ICP, the key contacts and decision-makers and even recommendations for next steps, enriching the commercial narrative.
accordion
Performance Dash
It measures, in real time, the efficiency of prospecting and the results generated, monitoring KPIs for account take-up, conversion and opportunities opened by campaign, territory and persona.

The connection with your Customer Success team also allows clear proof of the ROI of each initiative. This feature closes the strategy, operation and results cycle, bringing clarity and tangibility to commercial decisions.
accordion
Outbound Integration
It connects Cortex intelligence directly to your CRM to activate outbound prospecting operations. The tool automates the sending of enriched accounts and contacts to the funnel, creating new opportunities in the pipeline in an integrated way.

Its main differentiator is the feedback loop, which returns the CRM results to Performance Dash for analysis. This ensures perfect synchronization between planning and execution, eliminating friction in the outbound operation.
accordion
Plugin
It delivers strategic information directly into your team's workflow, increasing prospecting efficiency. The Plugin identifies the company visited from its domain and allows instant access to company and contact data, whether in the CRM or on any website.

The prospect can send all the data to the CRM with a single click, without having to switch screens. The result is a gain in efficiency with immediate access to the right information in the right place.
accordion
Inbound Integration
It automatically qualifies leads coming through the CRM, maximizing the efficiency of your inbound funnel. Each lead is enriched with research data and a propensity score, updating existing accounts and prioritizing contacts for SDRs.

Its differential is that it transforms volume into a qualified pipeline, ensuring that the pre-sales team doesn't waste time and resources on cold leads.
accordion
Silent Interest Integration
It transforms digital marketing signals, such as downloads and page visits, into actionable intelligence for prospecting. The tool identifies whether the contact who interacted belongs to the buying committee and allocates the account to the outbound team at the exact moment of interest.

Its great advantage is that it unites inbound and outbound in a continuous and intelligent flow. It uses every digital signal as a commercial trigger to start warm prospecting.
accordion

Special resources

Cortex Growth offers special features that take your communications area to maximum performance.
Orchestrator
From planning to execution, without bottlenecks
See more
Outreach
Intelligent automation to extend reach and speed up conversions
See more
Growth GTM Latam
A unified vision of the Go-to-Market for all of Latin America
See more

Cortex Growth

Fill in the form and one of our experts will contact you to help you boost your journey.

Do you want to make your brand the market leader?

Talk to us