The geographic intelligence behind Brazil's fastest-growing networks
With reliable data, augmented intelligence and the support of experts, your company makes better decisions point by point, territory by territory.
Reduce risks with reliable data
Analyze scenarios and evaluate territories with reliable data, artificial intelligence and validated methodology. Decide more confidently, even in complex contexts.
Grow where it makes sense to expand
Prioritize regions with the greatest potential and replicate the pattern of the most successful units. Expand with predictability and consistency.
Optimize your operation with a territorial vision
Identify overlaps, adjust the product mix and monitor the performance of each point based on the local profile.
Get ahead of the competition
Map underserved markets and visualize the presence of competitors to act with more strategy and speed.
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Expansion Strategy
Choose the best spots, replicating the pattern of your successful stores
With Cortex Geofusion, your expansion is no longer trial and error. The platform allows you to:
- Identify patterns of the most successful units
- Simulate expansion scenarios with greater certainty
- Justify each new unit with consistent data
- Create geographical analyses with AI from text commands
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Network management
Ensure the best performance at every point in the network.
Reduce cannibalization, adjust mix and optimize operations based on the surroundings of each unit. With Geofusion Intelligence, you
- Evaluate overlap between units
- Adjust product mix according to local profile
- Compare performance with market potential
- Base relocation or closure decisions on data
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Sales and Go-to-Market
Territories and commercial actions aligned with consumption potential.
Organize marketing actions and direct sales force based on geographic intelligence. The platform allows you to:
- Define areas of operation by consumption potential
- Allocate teams to the most promising regions
- Align marketing to the profile of each territory
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Geomarketing
More efficient campaigns with precise geographic segmentation
Get the audience, the channel and the location right:
- Map audiences by profile and location
- Make geographic segmentations more precise
- Estimate the impact of OOH media with circulation data
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Competition Analysis
Map, analyze and anticipate your competitors' movements.
Cortex Geofusion offers a broad view of the competitive environment:
- Map the presence of competitors and synergistic networks
- Assess market maturity by company history
- Identify underserved markets
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Market Intelligence
Learn about the potential of each region and consumer behavior.
Gain an in-depth understanding of the territories and the profile of the local population with reliable data:
- Access income, consumption and sociodemographic profile by area
- Size the market by region and understand the public profile
- Map the presence of companies and the competitive profile of the area
- Plan products, prices and expansion with precision
Expansion Strategy
Choose the best spots, replicating the pattern of your successful stores
With Cortex Geofusion, your expansion is no longer trial and error. The platform allows you to:
- Identify patterns of the most successful units
- Simulate expansion scenarios with greater certainty
- Justify each new unit with consistent data
- Create geographical analyses with AI from text commands
Network management
Ensure the best performance at every point in the network.
Reduce cannibalization, adjust mix and optimize operations based on the surroundings of each unit. With Geofusion Intelligence, you
- Evaluate overlap between units
- Adjust product mix according to local profile
- Compare performance with market potential
- Base relocation or closure decisions on data
Sales and Go-to-Market
Territories and commercial actions aligned with consumption potential.
Organize marketing actions and direct sales force based on geographic intelligence. The platform allows you to:
- Define areas of operation by consumption potential
- Allocate teams to the most promising regions
- Align marketing to the profile of each territory
Geomarketing
More efficient campaigns with precise geographic segmentation
Get the audience, the channel and the location right:
- Map audiences by profile and location
- Make geographic segmentations more precise
- Estimate the impact of OOH media with circulation data
Competition Analysis
Map, analyze and anticipate your competitors' movements.
Cortex Geofusion offers a broad view of the competitive environment:
- Map the presence of competitors and synergistic networks
- Assess market maturity by company history
- Identify underserved markets
Market Intelligence
Learn about the potential of each region and consumer behavior.
Gain an in-depth understanding of the territories and the profile of the local population with reliable data:
- Access income, consumption and sociodemographic profile by area
- Size the market by region and understand the public profile
- Map the presence of companies and the competitive profile of the area
- Plan products, prices and expansion with precision
Advanced features
Strategic reports, market profiles and sociodemographic analysis for more informed decisions.
Data layers
Count on agents specially developed for the challenges of corporate communication.
Maps and customization
Count on agents specially developed for the challenges of corporate communication.
Data import and export
Count on agents specially developed for the challenges of corporate communication.
"70% increase in the number of stores since the start of our partnership.
"Geofusion gives us a broad view of threats and opportunities. This vision allows us to define the best strategy for our business, foresee the challenges and plan accordingly for a much faster result!""
"Geofusion gives us a broad view of threats and opportunities. This vision allows us to define the best strategy for our business, foresee the challenges and plan accordingly for a much faster result!""
Karin Hahner
Strategic Planning
Strategic Planning
