EXPANSION STRATEGY

Conquer new markets with security and intelligence

Expand your business with the certainty that you're on the right track. Cortex Geofusion's geographic intelligence turns assumptions into results, connecting you to the markets with the greatest potential with reliable data.
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The leading companies are with Cortex

EXPANSION STRATEGY

Complete intelligence for every step of your expansion

Assess the potential of each market, identify the best locations and replicate the success of your most profitable units. All this with up-to-date data and the confidence of those who have already transformed the growth of chains of all sizes in Brazil.

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Why choose Cortex Geofusion

Reduce risks with reliable data

Analyze scenarios and evaluate territories with reliable data, artificial intelligence and validated methodology. Decide more confidently, even in complex contexts.

Grow where it makes sense to expand

Prioritize regions with the greatest potential and replicate the pattern of the most successful units. Expand with predictability and consistency.

Get ahead of the competition

Map underserved markets and visualize the presence of competitors to act with more strategy and speed.

Expansion Strategy Resources

Strategic network analysis

Strategic network analysis

Unify your data in one place. Integrate information from your stores and customers into our platform and get a complete overview:
  • Visualize your points of sale on interactive and dynamic maps;
  • Delimit your units' zones of influence by distance or travel time;
  • Optimize marketing campaigns, reaching your audience where they really are.
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Success factors

Mapping success factors

Find out what really drives the success of your units and replicate this knowledge at each new point
  • Analyze the socio-economic and consumption patterns of your most profitable units;
  • Understand your surroundings: flow of people, presence of competitors, high-traffic centers and concentration of businesses.
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Expansion planning

Expansion planning

Plan your growth based on up-to-date data. Find cities and regions with the ideal profile for your expansion:
  • Identify municipalities that replicate the same profile as your best units;
  • Within these municipalities, locate the areas that best suit your audience and business model.
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Validation of points

Validation of points

Make decisions based on reliable data. Compare locations, simulate scenarios and be sure of the right choice:
  • Generate reports and compare points objectively;
  • Run quick simulations and speed up the validation of new points safely.
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Strategic network analysis
tabs
  • Visualize your points of sale on interactive and dynamic maps;
  • Delimit your units' zones of influence by distance or travel time;
  • Optimize marketing campaigns, reaching your audience where they really are.
Request a demo
Success factors
tabs
  • Analyze the socio-economic and consumption patterns of your most profitable units;
  • Understand your surroundings: flow of people, presence of competitors, high-traffic centers and concentration of businesses.
Request a demo
Expansion planning
tabs
  • Identify municipalities that replicate the same profile as your best units;
  • Within these municipalities, locate the areas that best suit your audience and business model.
Request a demo
Validation of points
tabs
  • Generate reports and compare points objectively;
  • Run quick simulations and speed up the validation of new points safely.
Request a demo
"Geofusion is part of our working routine. We don't open a store without studying the software. It contributes greatly to our growth planning, generating rich market information for decision-making."
Peterson Arruda
Expansion

Why choose Cortex Geofusion?

Our technology, data and expertise guarantee safe decisions and consistent results for your market strategy.

Geographic Insights Copilot

Apply artificial intelligence for faster analysis. Create maps and analyses and get answers about areas of interest via text prompts.

Exclusive, reliable and up-to-date data

You can count on granular, up-to-date data enriched by scientific methodology. We have complete coverage of the country, street by street.

Experience and market-leading methodology

Over 25 years of leadership in geomarketing. Our experience is validated by hundreds of companies and a specialized team.

Specialized Support

Use our platform with complete peace of mind. We offer human support focused on getting you the solution you need without delay.

Cortex Geofusion

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