:: Ask us about the Competitive Intelligence benchmarking realized by Cortex Intelligence with 14 national companies in the field.

 

:: Developing Your Competitive Intelligence


To better understand an organization's intelligence process it is of great importance to look at it initially under different perspectives. Combining the recomendations of some of the main authors in the subject with the practical experience in projects with benchmark companies, Cortex Intelligence developed through the years a diagnosis model that evaluates the sophistication level of the competitive intelligence process in 10 dimensions.

Each of these dimensions comprises a set o directives that, as they are answered by the organizations, caracterize the degree of sophistication of the CI process. These directives bring with them the idea that superior processes involve greater levels of systemization, formalization, consistency and continuity.

Naturally, not all companies have the need to be “best in class” in all dimensions. Each organization is subject to a distinct competitive situation and, therefore, has different priorities in terms of CI.

Cortex Intelligence aids the managers involved with the competitive intelligence to understand the current situation of their processes, to define the desired future situation in each dimension and to define a plan of action that addresses the adequately identified gaps.

Get in touch so we can help you in the development of your Competitive Intelligence process.

:: Diagnosing Intelligence Processes

The Cortex Intelligence model for diagnosis of the level of sophistication of intelligence processes takes into consideration 10 dimensions considered critical for Competitive Intelligence. The organizations will possess degrees of intricacy in each of these aspects. The understanding of the current situation of a competitive intelligence process aids managers in defining the desired future scheme and in estabilishing an intelligent action plan to reach it.