To better understand an organization's intelligence process it is of great importance to look at it initially under different perspectives. Combining the recomendations of some of the main authors in the subject with the practical experience in projects with benchmark companies, Cortex Intelligence developed through the years a diagnosis model that evaluates the sophistication level of the competitive intelligence process in 10 dimensions.
Each of these dimensions comprises a set o directives that, as they are answered by the organizations, caracterize the degree of sophistication of the CI process. These directives bring with them the idea that superior processes involve greater levels of systemization, formalization, consistency and continuity.
Naturally, not all companies have the need to be “best in class” in all dimensions. Each organization is subject to a distinct competitive situation and, therefore, has different priorities in terms of CI.
Cortex Intelligence aids the managers involved with the competitive intelligence to understand the current situation of their processes, to define the desired future situation in each dimension and to define a plan of action that addresses the adequately identified gaps.
Get in touch so we can help you in the development of your Competitive Intelligence process.
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